Global Health & Wellness Brand Manager (Dayshift, WFH)

About Shore360:

Shore360 is a 100% Australian-owned BP firm based in the Philippines, providing customized staffing and administrative support for international companies, handling recruitment, HR, IT, and office facilities so clients can focus on core business, offering transparent pricing, dedicated teams, and flexible setups.

About the Role

We are seeking two experienced Global Brand Managers to lead the strategic development and growth of our portfolio of Australian-owned brands across domestic and international markets.

Working closely with teams across Australia, Europe, Philippines, and other export markets, you will be responsible for developing and executing brand strategies that strengthen market position, refresh brand identity, drive commercial growth and ensure consistency across all customer touchpoints.

This is a hands-on role suited to someone who enjoys balancing strategic thinking with execution and has experience managing multiple brands within a fast-paced FMCG or healthcare environment.

Key Responsibilities

Brand Strategy & Growth
  • Develop and execute brand strategies aligned with business objectives.
  • Manage multiple brands across Australian and international markets.
  • Identify opportunities for brand growth, innovation, and market expansion.
  • Monitor market trends, customer insights, and competitor activity.
Brand Refresh & Development
  • Lead complete brand refresh and repositioning projects from strategy through to execution.
  • Develop brand architecture, positioning, and messaging frameworks.
  • Lead visual identity redevelopment, packaging design, and brand guideline creation.
  • Ensure consistent brand execution across all customer touchpoints.
Marketing & Campaign Management
  • Develop integrated marketing campaigns across digital and traditional channels.
  • Support new product launches and commercial initiatives.
  • Collaborate with Creative, Digital, Sales, Operational, R&D, and Commercial teams.
  • Manage agencies, designers and external suppliers where required.
Global Brand Governance
  • Ensure brand consistency across all global markets.
  • Develop and maintain global brand guidelines.
  • Support localisation while protecting overall brand integrity.
  • Partner with international distributors and regional stakeholders.
Commercial Collaboration
  • Work closely with Sales, Customer Experience and Commercial Operations teams.
  • Support distributor marketing initiatives.
  • Assist with portfolio planning and product lifecycle management.
  • Measure campaign effectiveness and identify opportunities for continual improvement.
Essential Experience
  • 5+ years' experience in Brand Management.
  • Demonstrated experience within FMCG or Healthcare industries.
  • Experience managing multiple brands simultaneously.
  • Proven success leading end-to-end brand refresh and repositioning projects.
  • Experience developing brand strategy and executing marketing plans.
  • Strong project management and stakeholder engagement skills.
  • Excellent written and verbal English communication.
  • Experience collaborating with cross-functional teams.
Highly Desirable
  • Experience working with global brands, international teams, or multinational organisations.
  • Experience marketing products across multiple countries or regions.
  • Experience developing global brand guidelines.
  • Experience managing external agencies and creative partners.
  • Product launch and innovation experience.
  • Experience with CRM and marketing platforms (e.g. HubSpot).
  • B2B and B2C marketing experience.
We're Looking for Someone Who Has Successfully...
  • Refreshed brands from the ground up.
  • Repositioned brands to improve market performance.
  • Developed brand strategy and positioning.
  • Created messaging frameworks.
  • Led visual identity redevelopment.
  • Managed packaging redesign projects.
  • Developed global brand guidelines.
  • Executed integrated marketing campaigns.
  • Delivered successful product launches.
  • Worked alongside regulatory, commercial and sales teams.
  • Managed multiple stakeholders across different countries and time zones.
Preferred Qualifications
  • Bachelor’s degree in marketing, Business or a related discipline.
  • Additional qualifications in Brand Management or Marketing are advantageous.
Brands The successful candidates will work across a diverse portfolio of Australian brands including:
  • Precise
  • Enprocal
  • Venezia
  • Tristram's
  • Tablet Ease
  • Trisco Foods (Corporate)
Work Schedule and Setup:
  • WFH
  • Dayshift, Monday - Friday 7:00 am - 4:00 pm
  • Equipment provided
ShoreXtra Perks
  • Attendance Bonus –Get a chance to win ₱5,000 every pay run through a perfect attendance incentive draw.
  • Fixed Weekends Off – Enjoy a guaranteed work-life balance with Saturdays and Sundays off
  • Join our Social Passion Clubs to connect with like-minded peers and bring your whole self to work every day
  • Photography Club, Dance Club, Fitness Club, Book Club, Music Club
  • Engaging Monthly Events – Experience a vibrant culture with regular team activities and celebrations with amazing prizes and rewards
  • Silver Referral Incentives – Get rewarded for bringing top talent to the team via our referral program.
  • Statutory Benefits: Maternity, Paternity, and Solo Parent Leaves, Magna Carta for Women, OT, and Premium Pays
Back to blog

Other Jobs To Apply

No other job posts for this day.

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...