Linkedin va (part time)
Job description
Job Type: Part-time
Schedule: US Time Zone, 8:00 AM - 5:00 PM ESTStatus: Part Time Independent ContractorSmart VAs is a virtual assistant agency that collaborates with clients to provide high‑quality administrative and marketing support.QualificationsProven experience as a Linked In Specialist or similar role focusing on B2 B and B2 C marketing within the Linked In platform.In-depth knowledge of Linked In's features, algorithms, and best practices.Knowledgeable in 3rd party tools for Linked In such as , , Dux Soup, Loxo, Walaaxy, Phantom Buster, etc.Strong written and verbal communication skills, with the ability to create compelling content.Proficient in using Linked In Analytics, Social Selling Index (SSI) and other relevant tools to measure performance.Experience with paid advertising on Linked In, including campaign setup and optimisation.Creative thinking and the ability to tailor content to different target audiences.Strong task management and organizational skills.Ability to work independently and collaboratively in a fast‑paced environment.Can work part‑time EST hours.Key ResponsibilitiesDevelop and implement comprehensive Linked In marketing strategies aligned with overall business goals.Create audits, recommendations, and optimise engaging Linked In profiles for the company and key executives.Generate compelling content tailored for the Linked In audience, including posts, articles, and multimedia content.Manage and grow the company's Linked In network, fostering meaningful connections and relationships (i.e. upkeep, outreach).Monitor Linked In analytics and Social Selling Index (SSI) to track the performance of campaigns, content, and overall engagement.Stay up‑to‑date with Linked In trends, algorithm changes, and industry best practices.Collaborate with cross‑functional teams to integrate Linked In strategies into broader marketing initiatives.Conduct regular competitor analysis on Linked In to identify opportunities for differentiation.Implement paid advertising campaigns on Linked In and optimise for maximum ROI.Provide insights and recommendations for the continuous improvement of Linked In marketing efforts.BenefitsLeave CreditsBirthday LeaveHealthcardPerformance IncentivesAnnual Appraisal